11-12, 12:30–14:00 (Asia/Bangkok), Classroom C
This workshop will help you understand your users and their needs, motivations and problems because this is a critical stage in product development.
This will help reduce development risks and costs through improved user experience, decision validity, increased user loyalty, etc.
We will practice in-depth interviews at the workshop, analyze its results and create a Customer Journey Map.
Product Design Lead, UX Engineer, Blockchain Experience for Developers and Users at Matter Labs (ZKsync)