What DeFi Founders Can Learn From Web2
11-13, 13:50–14:00 (Asia/Bangkok), Stage 4

Most DeFi founders come from crypto native backgrounds, but there is much to learn from the operational mechanics and metrics of web2 companies.

This talk will be a brief tutorial about web2 business mechanics, specifically SaaS. Concepts like unit economics, CAC, LTV, ARPU and the science of building and growing scalable companies.

Mike Silagadze is co-founder and CEO of ether.fi, one of the largest protocols on Ethereum. Prior to ether.fi Mike was founder and CEO of Top Hat, an education technology software company that grew to 500 employees and millions of paying customers. Mike is an active angel investor and mentor in the startup community.